Kindle
$8.99
Available instantly
Audible Logo Audiobook
$0.00
with membership trial
Paperback
$15.56
Buy new:
$15.56
FREE delivery Tuesday, May 14 on orders shipped by Amazon over $35
Ships from: Amazon
Sold by: TheWorldShopUSA
$15.56
Get Fast, Free Shipping with Amazon Prime FREE Returns
FREE delivery Tuesday, May 14 on orders shipped by Amazon over $35. Order within 10 hrs 59 mins
Only 4 left in stock - order soon.
$$15.56 () Includes selected options. Includes initial monthly payment and selected options. Details
Price
Subtotal
$$15.56
Subtotal
Initial payment breakdown
Shipping cost, delivery date, and order total (including tax) shown at checkout.
Ships from
Amazon
Ships from
Amazon
Returns
Eligible for Return, Refund or Replacement within 30 days of receipt
Eligible for Return, Refund or Replacement within 30 days of receipt
This item can be returned in its original condition for a full refund or replacement within 30 days of receipt.
Read full return policy
Returns
Eligible for Return, Refund or Replacement within 30 days of receipt
This item can be returned in its original condition for a full refund or replacement within 30 days of receipt.
Read full return policy
Payment
Secure transaction
Your transaction is secure
We work hard to protect your security and privacy. Our payment security system encrypts your information during transmission. We don’t share your credit card details with third-party sellers, and we don’t sell your information to others. Learn more
Payment
Secure transaction
We work hard to protect your security and privacy. Our payment security system encrypts your information during transmission. We don’t share your credit card details with third-party sellers, and we don’t sell your information to others. Learn more
$7.50
Get Fast, Free Shipping with Amazon Prime FREE Returns
FREE delivery Tuesday, May 14 on orders shipped by Amazon over $35. Order within 10 hrs 59 mins
Only 1 left in stock - order soon.
$$15.56 () Includes selected options. Includes initial monthly payment and selected options. Details
Price
Subtotal
$$15.56
Subtotal
Initial payment breakdown
Shipping cost, delivery date, and order total (including tax) shown at checkout.
Access codes and supplements are not guaranteed with used items.
Amazon book clubs early access
Loading your book clubs
There was a problem loading your book clubs. Please try again.
Not in a club? Learn more
Amazon book clubs early access

Join or create book clubs

Choose books together

Track your books
Bring your club to Amazon Book Clubs, start a new book club and invite your friends to join, or find a club that’s right for you for free.
Explore Amazon Book Clubs
Kindle app logo image

Download the free Kindle app and start reading Kindle books instantly on your smartphone, tablet, or computer - no Kindle device required.

Read instantly on your browser with Kindle for Web.

Using your mobile phone camera - scan the code below and download the Kindle app.

QR code to download the Kindle App

Follow the author

Dan S. Kennedy
+ Follow
More books from this author
Something went wrong. Please try your request again later.

No B.S. Business Success in The New Economy Paperback – January 1, 2010

by Dan S. Kennedy (Author)
4.4 4.4 out of 5 stars 51 ratings
See all formats and editions
{"desktop_buybox_group_1":[{"displayPrice":"$15.56","priceAmount":15.56,"currencySymbol":"$","integerValue":"15","decimalSeparator":".","fractionalValue":"56","symbolPosition":"left","hasSpace":false,"showFractionalPartIfEmpty":true,"offerListingId":"ClWSK5D9sSpUuLPETUi%2Blyse8rl4zmxpua%2FZEmVqL7%2Bt4qNJUMGpPmUOvMaKczRikIfJ9GTQ%2BDIe9b3p4u7cYD8Sal%2F7ag4XFZIm6JByrN21pLyBsykyET%2BfocUqe78ymk53uAWwNV3rphXCmCFjJ%2FrHvfFTUeLSNJs9anfcnLd6OZymQoMpXz8ijqTOKJBR","locale":"en-US","buyingOptionType":"NEW","aapiBuyingOptionIndex":0}, {"displayPrice":"$7.50","priceAmount":7.50,"currencySymbol":"$","integerValue":"7","decimalSeparator":".","fractionalValue":"50","symbolPosition":"left","hasSpace":false,"showFractionalPartIfEmpty":true,"offerListingId":"ClWSK5D9sSpUuLPETUi%2Blyse8rl4zmxp3ygUXg1%2F5VvM6Hk6Um2ZNxFlQvaOAXeq96d4WednxYQf4GfjGdm69MVieI%2B4l%2FEeZP5YEl63Or%2Bu89pjd70MoXsitr%2BxsnOr3cKRphnTpwIcWzf191n5Vido7WoE%2BW%2FpJSHG2gRVmJIdY5tx1w3ezAJOkeC0S5DF","locale":"en-US","buyingOptionType":"USED","aapiBuyingOptionIndex":1}]}

Purchase options and add-ons

Internationally recognized “millionaire-maker” Dan Kennedy leads business professionals into the post-recession economy and introduces them to the new rules, new restrictions, new obstacles, and new opportunities that lie ahead. Entrepreneurs are mentored on which current business truths and principles are still relevant, but more importantly, Kennedy offers completely new strategies, tactics, and applications to help them succeed in The New Economy. Following Kennedy’s advice, entrepreneurs can go forward into The New Economy more astutely, efficiently, productively, and confidently—earning themselves more money than they ever imagined possible! Kennedy covers: • The key decision required for success by The New Economy • The #1 Demand of New Economy Customers and how to meet it • Four power-positioning strategies for extreme marketplace advantage • Six mandatory entrepreneurial competencies for The New Economy • What The New Economy punishes most viciously and rewards most generously • How to avoid destruction by and instead profit from the “No Boundaries” New Economy • And More In this timely business guide, Kennedy reveals essential strategies, tactics, and business principles that every business owner will need to succeed in the tougher, more demanding New Economy.
Read more Read less
Previous page
  1. Part of series
    No B.S.
  2. Print length
    258 pages
  3. Language
    English
  4. Publisher
    Entrepreneur Press
  5. Publication date
    January 1, 2010
  6. Dimensions
    7.12 x 0.61 x 8.96 inches
  7. ISBN-10
    1599183617
  8. ISBN-13
    978-1599183619
  9. See all details
Next page
Books with Buzz
Books with Buzz
Discover the latest buzz-worthy books, from mysteries and romance to humor and nonfiction. Explore more

Frequently bought together

No B.S. Business Success in The New Economy
$15.56
Get it as soon as Tuesday, May 14
Only 4 left in stock - order soon.
Sold by TheWorldShopUSA and ships from Amazon Fulfillment.
+
No B.S. Sales Success in The New Economy (NO BS)
$20.19
Get it as soon as Thursday, May 16
Only 5 left in stock - order soon.
Sold by Prime Deals, USA and ships from Amazon Fulfillment.
+
No B.S. Guide to Brand-Building by Direct Response: The Ultimate No Holds Barred Plan to Creating and Profiting from a Powerf
$11.49
Get it as soon as Tuesday, May 14
In Stock
Ships from and sold by Amazon.com.
Total price:
To see our price, add these items to your cart.
Details
Added to Cart
Some of these items ship sooner than the others.
Show details Hide details
Choose items to buy together.

Editorial Reviews

About the Author

Dan Kennedy is a multi-millionaire, serial entrepreneur now directly influencing more than one million business owners annually as an advisor and business coach. Widely celebrated as the millionaire-maker with a long track record of taking entrepreneurs to seven-figure incomes and to multi-millionaire wealth, his deliberately provocative, blunt, No B.S. approach has earned him the title as the Professor of Harsh Reality.

Product details

  • Publisher ‏ : ‎ Entrepreneur Press; 1st edition (January 1, 2010)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 258 pages
  • ISBN-10 ‏ : ‎ 1599183617
  • ISBN-13 ‏ : ‎ 978-1599183619
  • Item Weight ‏ : ‎ 14.6 ounces
  • Dimensions ‏ : ‎ 7.12 x 0.61 x 8.96 inches
  • Customer Reviews:
    4.4 4.4 out of 5 stars 51 ratings

About the author

Follow authors to get new release updates, plus improved recommendations.
Dan S. Kennedy

Dan S. Kennedy

Brief content visible, double tap to read full content.
Full content visible, double tap to read brief content.

Dan S. Kennedy is the provocative, truth-telling author of seven popular No B.S. books, thirteen business books total; a serial, successful, multi-millionaire entrepreneur; trusted marketing advisor, consultant and coach to hundreds of private entrepreneurial clients running businesses from $1-million to $1-billion in size; and he influences well over 1-million independent business owners annually through his newsletters, tele-coaching programs, local Chapters and Kennedy Study Groups meeting in over 100 cities, and a network of top niched consultants in nearly 150 different business and industry categories and professions.

As a speaker Dan has repeatedly appeared with four former U.S. Presidents; business celebrities like Donald Trump and Gene Simmons (KISS, Family Jewels on A&E); legendary entrepreneurs including Jim McCann (1-800-Flowers), Debbi Fields (Mrs. Fields Cookies), and Nido Qubein (Great Harvest Bread Co.); famous business speakers including Zig Ziglar, Brian Tracy, Jim Rohn, Tom Hopkins, and Tony Robbins and countless sports and Hollywood celebrities. Dan has addressed audiences as large as 35,000....for more than ten consecutive years, he averaged speaking to more than 250,000 people per year.

Dan lives in Ohio and in northern Virginia, with his wife, Carla, and their Million Dollar Dog. He owns, races and drives professionally in about 100 harness races a year at Northfield Park near Cleveland, Ohio, accessible at http://www.NorthfieldPark.com and frequently televised on the TVG cable network.

For more information check out my blog at www.dankennedy.com/blog/

Customer reviews

4.4 out of 5 stars
4.4 out of 5
51 global ratings

Top reviews from the United States

William McPeck
5.0 out of 5 stars A No BS Approach to Business Success
Reviewed in the United States on February 23, 2010
Verified Purchase
As more and more of us leave our W2 jobs for the life of an entrepreneur, this book becomes a must read. This book is written in clear, straight forward, easy to read language which contributes to its "can't put it down appeal."

Using his experience in business combined with his marketing mastery, Dan Kennedy lays out philosophies and practices every entrepreneur should master. Kennedy first wrote this book in 1993, with an update completed in 2004. Today's changing economic conditions caused Kennedy to once again update the book for this 2010 edition.

What is interesting to note is that Kennedy has not needed to change any of the principles he believes make business success possible, principles he first laid out in the first 1993 edition. What he has changed in this edition is the tactics, strategies and applications he recommends entrepreneurs use today. These have all been updated to reflect operating conditions in what Kennedy calls today's new economy.

So, in this one book at a very reasonable price, you get:
* Dan Kennedy's business success principles
* Dan Kennedy's view of the new economy
* Dan Kennedy's suggestions for how to operate in today's new economy
* A look into Dan Kennedy's marketing mind and strategies
* A good read

It is worth buying this book. You can't go wrong and that is no BS.
13 people found this helpful
Helpful
 Report
Brendan the Dalley Llama
5.0 out of 5 stars A must read for ALL entrepreneurs/business owners
Reviewed in the United States on November 9, 2010
Verified Purchase
As an MBA grad I can honestly say that Dan Kennedy gives more real life, applicable value to an entrepreneur than any academic class. Business is about profit and profit is a direct result of correct principles that are applied. I use ALL of my Dan Kennedy books as a resource guide to help me with making meaningful decisions. This book is up-to-date with what is happening with our economy.
2 people found this helpful
Helpful
 Report
Ann Penners Bergen
4.0 out of 5 stars Very Refreshing Perspective!
Reviewed in the United States on July 10, 2010
Verified Purchase
Dan Kennedy is not known for "pussy footing around" or feeding readers what they want to hear, unless, of course, those readers want no-nonsense, hit-you-in-the-gut truth. This book, of course, is no exception. He gives excellent steps for business success and refuses to permit us to indulge in self-pity about the new economy. As Kennedy points out,the new economy is RIFE with changes and those changes create opportunity, not just pain. Read it if you're ready for a wake-up call!
3 people found this helpful
Helpful
 Report
Alan Turco
5.0 out of 5 stars Dan Kennedy is a Genius Guru!
Reviewed in the United States on April 5, 2015
Verified Purchase
Dan Kennedy is a marketing genius! Any book I have ever read by him is a 5 star book. If you were to study marketing from only person, Dan Kennedy should be the one. He will never steer you wrong. Read everything you can by this man. Learn it. Internalize it. Expand your mind in the process!
Helpful
 Report
Prathap
5.0 out of 5 stars THE BEST!
Reviewed in the United States on June 22, 2016
Verified Purchase
Even if you have zero knowledge about how to succeed in your business, this book will open up thousands of opportunities. There's nothing that can stop you to succeed, if you can read, learn, and apply the strategies in this book.
It's the BEST. Buy it and change your life today.
One person found this helpful
Helpful
 Report
Brandon Williams
5.0 out of 5 stars Basic Dan
Reviewed in the United States on April 29, 2019
Verified Purchase
This is one of the original and basic books from Dan.

This is a good place to start if you are new to his material.
2 people found this helpful
Helpful
 Report
Monica Main
3.0 out of 5 stars Disappointed in What Dan Kennedy is Turning Out to Be!
Reviewed in the United States on January 23, 2012
Verified Purchase
I recently attended the Glazer-Kennedy InfoSummit this past fall in Atlanta where, interestingly enough, Bill Glazer decides to "retire" just days before the conference he promised for several months to speak at. After all, it is (or rather was) part his company. It was very strange how he suddenly jumped ship before an important 5-day conference.

Okay, so Dan Kennedy "saved the day" by speaking for approximately 5 hours over the course of 2 days. You go Dan!

Still, having been an on-and-off subscriber of Dan's Inner Circle newsletter since he was Empire Communications in Phoenix, Arizona, he went from being a devoted consultant and marketing "guru" to entrepreneurs of all walks of business to a money-hungry "churn-em-and-burn-em" mentality through his copy-and-paste "series" of entrepreneur books he uses as beefed-up sales letters for his overpriced courses and seminars offering nothing but the same old-dinosaur rehashed crap from 20 years ago. Uh...hello. As you keep stating in your own books, Dan, the economy has dramatically shifted. The old marketing mentalities don't quite cut it anymore.

What I dislike the most about Dan Kennedy and what he's turned into these days is mostly his contradiction. For example, in the beginning of this book, he goes on to say that in his early years of being an entreprenuer, namely taking over a sinking company, he delved into management books left and right just to discover that most of the authors didn't know diddly-squat about management; many had never managed any crew, staff, or business in their entire lives and it was the college-professor notion of teaching theory about something you've never done before. Yet, he talks (almost with pride) about how one of his students (and doesn't name him but I know it's Rory Fatt) had never owned a restaurant yet he teaches restaurant owners how to market their businesses. One minute it irks him that people are selling books out there on subjects they know nothing about then turns around and praises someone like Rory Fatt for selling his overpriced seminars and courses to restauranteers on marketing their businesses when he's never owned or managed a restaurant in his life.

Then Dan goes on about how he learned to "shut off the phones" at his office and basically offer only select call in days/times his customers could call in and order, complain, ask about shipping, etc. In fact, I remember this time when his staff only took calls on Tuesdays and Thursdays for about 1/2 of the day. These days, you can't call his organization to talk to someone live to save your life. And he thinks this is making his employees more "productive" because they aren't being "bothered" answering the phone.

Hate to break it to you, Dan, but part of marketing IS customer service. And customer service includes answering the phone. Some of your staff should ONLY be answering the phone and that IS their productivity. They are the ones taking orders (making you money), satisfying inquiries (making customers happy and they will buy more), and diffusing complaints (keeping relationships in tact, making you more money in the long haul). Yet Dan seems to find no importance in any of this. As long as you keep on pumping out new sales letters and marketing campaigns, screw any type of customer service. It has no relevance on Planet Dan.

I have found this recently with Dan's company, Glazer-Kennedy, when 2 things happened:

1) I purchased 2 overpriced services from 2 different speakers at his last InfoSummit in Atlanta this past November. The speakers didn't perform the service. They just blew me off completely. I had no one to call at the Glazer-Kennedy organization. I had no means of communication on how I was ripped off by about $4,000 and I wanted my money back. I had an email address and nothing more. I send my email into the black abyss to receive no response by anyone part of Glazer-Kennedy. I finally had to file a dispute with my credit card company because the speakers/vendors never rendered the service. Of course, I heard nothing from the Glazer-Kennedy organization about my complaint, chargeback, or my concerns about their having fraudsters speak at their InfoSummit convention.

2) I purchased a couple more courses from the Dan Kennedy catalog. I was overcharged. Again, there was no phone number to reach anyone. There was an email address in which no one ever responded to my email. I sent the stuff back. I received no refund. I, again, found myself having to file more credit card chargebacks, wasting more of my valuable time and getting even more irate with Glazer-Kennedy.

Now I'm a pissed off customer that he once had as a "somewhat loyal" follower who had just spent upwards of $10,000 on in the past 6 months not to mention what I had spent in the past several years. So, I go from a valuable follower spending a good amount of money on his stuff to a full-blown Dan hater never to do business with him again all within 60 days.

And supposedly this guy is a "marketing genius."

Okay, so he can get people to buy stuff but he misses the mark when it comes to the REQUIRED "back end" customer care that IS PART OF MARKETING.

In this book he states that he's glad he's retired because the New Economy will be so tough for most entrepreneurs since the rules have changed to a massive degree. Dan Kennedy SHOULD be scared of this New Economy because this isn't a place he would survive using his half-assed customer service tactics. He couldn't get away with selling an overpriced, outdated product to someone and give them severely limited "hours of operation" phone call days/times (and nowadays NO PHONE NUMBER TO CALL), a fax number, and an email address no one ever responds to. Dan would NEVER survive in such a marketplace.

What Dan sells (and tells people to do) and what he actually does in his company are 2 different things. There is a huge chasm of disparity.

So, this is the moment where I get to say that sometimes it's a good thing when old dinosaurs meander off to pasture...to die. Out with the old, in with the new. Out with old, outdated "theories" on how to run a business with no customer service techniques in place as part of your overall marketing strategy. In with the New Economy that will show businesses how to run like a well-oiled machine...something Dan will never know anything about.
73 people found this helpful
Helpful
 Report
- Gil Franklin
5.0 out of 5 stars Absolutely Valuable Read!
Reviewed in the United States on November 16, 2019
Verified Purchase
Dan Kennedy never seems to FAIL to NOT get his content- Message to Market to Match. Perfectly.

A Must Read!
One person found this helpful
Helpful
 Report

Top reviews from other countries

Translate all reviews to English
MM
3.0 out of 5 stars Carino, ma non uno dei migliori libri di Dan Kennedy
Reviewed in Italy on December 22, 2019
Verified Purchase
Ho amato i primi libri dell'autore. Ancora adesso ho alcuni dei suoi libri tra il mio "elenco" di libri preferiti.

Andando avanti, tuttavia, si ha l'impressione di leggere sempre le stesse cose, con pochissime variazioni. Si scova qualche informazione utile, ma alla lunga sono le stesse cose ripetute nei libri principali.
Report
ReineckeFuchs
5.0 out of 5 stars Dan Kennedy ist schon sehr in sich verliebt
Reviewed in Germany on June 22, 2015
Verified Purchase
und das macht es auf Dauer schwer, seine Bücher zu lesen. Aber was er inhaltlich vermittelt, ist bodenständig, "down to earth", praktibabel. Ein bischen ist er Schlitzohr, aber no bulls*** trifft es schon. Und so wie der Anzug den Manager macht, macht es auch das Auftreten. Große Klappe ist auch ein Werkzeug, auch, wenn viele das nicht wahrhaben wollen. Die Umsetzung für eigenen Zwecke wird in Deutschland allerdings schwierig, weil der rechtliche Rahmen hier vieles nicht mehr zulässt (Email Verteiler, Brief schreiben etc).
Report